URA

The Urban Renewal Strategy (URS) advocates adopting a comprehensive and holistic approach through a diversi ed business strategy to rejuvenate our city. The process should be forward-looking and visionary, and embrace the concepts of sustainable development that we have incorporated into our core business strategies. Together with the joint efforts of our partners and other stakeholders, we aim to create environmentally sustainable, high-quality and vibrant homes to escalate liveability and to sustain the growth of our community. To these ends, we therefore uphold our principal value of “people- rst” and strive for environmental excellence while fuelling the vibrancy of urban neighbourhoods.